Layout Essentials

100 Design Principles for Using Grids

Layout Essentials 100 Design Principles for Using Grids
$25.00 $20.00 / £16.99 £13.59
Format: Paperback / softback, 208 Pages
ISBN: 9781592537075
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Description

Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill.

This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing a typeface, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.
 

The author

Beth Tondreau is the founder and principal of BTD, a small design firm that works with publishers to design books and book jackets and small businesses to develop their identities. She currently teaches in the Communication Design Department of New York City College of Technology in New York. Tondreau has been involved as a mentor in the AIGA/NY Mentoring Program and has served on the board of directors of AIGA/NYC. 

Reader reviews

Specs

Format: Paperback / softback, 208 Pages
ISBN: 9781592537075
Illustrations: 250
Size: 8.5 in x 11 in x 0.625 in / 215.9 mm x 279.4 mm x 15.875 mm
Published:

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