Thinking in Icons

Designing and Creating Effective Visual Symbols

Thinking in Icons
$24.99 / £16.99
Foreword by:
Format: Paperback / softback, 160 Pages
ISBN: 9781631593147
Buy from an Online Retailer
US:
            
CA:
      
AU:
   

Description

Icons shape the way we see the world around us in business, communication, entertainment, and much more. Now is your chance to learn to speak the textless language of icons with Thinking in Icons.

From the most refined corporate visual systems to the ubiquitous emoji, icons have become an international language of symbols as well as a way to make a wholly unique statement. Without even realizing it, billions of people interpret the language of icons each day, this is the designer’s guide to creating the next great statement.

In Thinking in Icons, artist and designer Felix Sockwell--logo developer for Appleand other high-profile companies, as well as GUI creator for the New York Times app--takes you through the process of creating an effective icon. You will cover many styles and visual approaches to this deceptively complex art.

Sockwell also offers examples of his collaborations with Stefan Sagmeister, Debbie Millman, and other luminary designers. Thinking in Icons also features the work Sockwell has done with an impressive roster of blue-chip international brands, including Facebook, Google, Hasbro, Sony and Yahoo.

The author

Felix Sockwell is an artist, graphic designer, and art director who specializes in the creation of logos, icons and icon systems, murals, and animations. He has worked with many high-profile brands to develop logos and icon systems, and developed the GUI (graphic user interface) for the New York Times iPhone app. He lives in Maplewood, New Jersey. See more of his work at www.felixsockwell.com.

Emily J. Potts has been a writer and editor in the design industry for more than 25 years. In that time she has managed a slew of publications, people, and events. Currently she is an independent writer, editor, and consultant working for a variety of clients in and out of the design industry. She nearly killed Felix during the making of this book. She lives in Peoria, Illinois. www.emilyjpotts.com 

Steven Heller was an art director at the New York Times for 33 years, originally on the OpEd Page, and for almost 30 of those years with the New York Times Book Review. Currently, he is co-chair of the MFA Designer as Author Department, Special Consultant to the President of SVA for New Programs, and writes the Visuals column for the New York Times Book Review. He was the recipient of the Smithsonian Cooper-Hewitt, National Design Museum's 2011 Design Mind Award. He writes frequently for Metropolis and other design magazines, and is author, co-author, and editor of over 100 books on design and popular culture. He also writes The Daily Heller blog (imprint.printmag.com/daily-heller). He lives in New York City. Visit him online at www.hellerbooks.com.

Reader reviews

Specs

Format: Paperback / softback, 160 Pages
ISBN: 9781631593147
Illustrations: 192 color photos
Size: 8.75 in x 10.125 in / 222.25 mm x 257.18 mm
Published:

You might also be interested in

Q&A with Badass Babe Workbook author Julie van Grol
Julie Van Grol is an illustrator and instructor based out of Minneapolis, Minnesota. She started a project on Instagram called “100 Days of Badass Babes” where she shared and illustrated 100 powerhouse women. This was the inspiration behind her new book, Badass Babe Workbook. Julie took the time to chat with us about the inspiration behind the ...
Read More >
Crochet Your Own Birthday Cake Toilet Paper Cozy
Give your house a unique makeover with Twinkie Chan’s Crocheted Abode a La Mode. She’ll show you how to turn your household objects into fun and delicious looking cakes, gummy bears and so much more. Add some pizzazz to your bathroom with this birthday cake toilet paper cozy. Grandma Wendleton—my best friend’s grandma who taught me to crochet when ...
Read More >
How to Make a Paper Sunflower
Sunflowers just scream summer. They have an uncanny ability brighten up any landscape or table. Make your own paper sunflowers that will last throughout the cold months with these simple instructions from The Art of Paper Flowers. Sunflowers are native to the Americas. One of the world’s fastest growing plants, they can grow 10″ to 12″ (25.4 ...
Read More >
See More Posts