Born in London in 1941, Bill Cakebread’s sole ambition was to work with motorcycles. This enthusiasm secured him an apprenticeship with Associated Motor Cycles Ltd. When the British motorcycle industry collapsed, he joined Peter Berthon, famous for his association with ERA and BRM racing cars. Adapting his vehicle engineering knowledge to mobile cranes, Bill then became one of this country’s leading experts in crane safety. As managing director of his company, he was a regular contributor of articles on the subject and represented the UK at international standards meetings.